2018 Blog Goals – Year End Review
Welcome to 2019. How are you feeling? Excited? Confused? Hungover? Yes to all of the above?
2018 was an odd year for me, if for no other reason than I actually followed through on keeping track of my blog goals for the first time ever. As I’m thinking about it, this might be the first time ever that I’ve kept track of non-work related goals for an entire year. I know that might be a weird statement to make as a 31 year old, but here we are. I’ll be sharing my 2019 writing goals in a post coming on the first Monday of the year, however before I do that, let’s take a moment and look back on the 2018 goals.
When we last peeked in at the midway point of this year, I was only meeting one of the three goals that I had set for the year. While I was destroying the one goal I was meeting, the other two goals had continued to fall behind pace. The final quarter of 2018 was insane in real life for various reasons, so aside from my NaNoWriMo Tips series, the marketing I wanted to go into the blog never came to fruition. With that said, let’s see where I ended both Q4 of 2018 and the year as a whole.
Goal 1: 20 New WordPress Followers
Well. This had some ups and downs out of no where. Granted, I understand going from 5 to 6 to 7 and back down to 6 isn’t that big of a swing, but it is a volatile time considering how steady this value has been over the course of the year year and a half or so. This ended up being only 30% of my goal pace for the year. Even with that in mind, I’m not completely disappointed in how this turned out because of the way the next two goals ended the year.
Goal 2 – Average 250 Visits Per Month
Remember how in last quarter’s update post I said that 4,738 visits — exactly double my 2017 traffic — wouldn’t be a completely unrealistic number to hit? It was kind of nice to hit that number in the lead up to Christmas while talking about our charity drive. Though I didn’t quite get to the 5,000 visit barrier, this was still over 100% growth year over year, which is amazing to see. The final six months of the year were the six best months in this blog’s history, while nine of the top ten months all time also come from 2018. I’d love to see this upward trend continue into 2019, though (as you’ll see from my goals next week) I’ll be doing some refocusing on my priorities in my writing in 2019, so I won’t be trying to replicate my 100% growth next this year.
Goal 3 – Grow Comment Count by 20% Again
2018 was weird when it came to my comments. Consider the following:
- January – March: 48 comments (16 comments/month)
- April – September: 45 comments (7.5 comments/month)
- October – December: 57 comments (19 comments/month)
What the hell happened in the middle of the year? I understand that my comment explosion in December had a couple of factors working in its favor — those being the fact that comments for 10 days in December caused a donation to charity, as well as an 11th hour commenter who tipped me over my comment goal. That said, it was still nice to hit this with how weird (and frankly not well) the middle two quarters of 2018 went from a comment standpoint.
How did you do on your 2018 goals? If you’re a blogger, podcaster, YouTuber, or other creator, I’d love to hear how you did, as well as your 2019 goals. Sound off in the comments.
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